{"id":32720,"date":"2023-06-06T16:11:27","date_gmt":"2023-06-06T14:11:27","guid":{"rendered":"https:\/\/www.groupe-grim.com\/mini\/?p=32720"},"modified":"2023-06-06T16:11:29","modified_gmt":"2023-06-06T14:11:29","slug":"design","status":"publish","type":"post","link":"https:\/\/www.groupe-grim.com\/mini\/design\/","title":{"rendered":"MINI d\u00e9voile les premiers points forts du design de la future famille de mod\u00e8les."},"content":{"rendered":"\n

MINI <\/a>pr\u00e9sente fi\u00e8rement les quatre premiers \u00e9l\u00e9ments de design de la famille de mod\u00e8les \u00e0 venir, donnant un aper\u00e7u du nouveau langage de design Charismatic Simplicity.\u00a0Avec un aper\u00e7u du nouvel \u00e9cran OLED rond, du volant moderne, ainsi que des si\u00e8ges et des jantes de la nouvelle famille de mod\u00e8les, MINI montre comment les valeurs traditionnelles de la marque peuvent \u00eatre combin\u00e9es avec des technologies de pointe.<\/h2>\n\n\n\n
\"MINI\"<\/figure>\n\n\n\n

MINI donne un premier aper\u00e7u du design avant-gardiste de la prochaine famille de mod\u00e8les enti\u00e8rement \u00e9lectriques : Charismatic Simplicity est appel\u00e9 le langage de conception r\u00e9duit qui se concentre sur l’essentiel. Chaque nouveau mod\u00e8le MINI acquiert son propre caract\u00e8re individuel fort qui s’exprime dans des caract\u00e9ristiques de conception distinctives, tout en d\u00e9gageant une individualit\u00e9 avec une affiliation claire \u00e0 la marque. Les mat\u00e9riaux durables sont un autre \u00e9l\u00e9ment essentiel du nouveau langage du design.<\/p>\n\n\n\n

\u00ab\u00a0Avec notre nouveau langage de conception Charismatic Simplicity, nous repensons compl\u00e8tement l’embl\u00e9matique MINI. Notre approche puriste et progressive combine la simplicit\u00e9 des \u00e9l\u00e9ments fonctionnels avec l’\u00e9motion qui fait la renomm\u00e9e de MINI \u00bb, d\u00e9clare Oliver Heilmer, responsable du design MINI. \u00ab\u00a0Nous sommes convaincus que la r\u00e9duction consciente \u00e0 quelques \u00e9l\u00e9ments expressifs permet des innovations qui auraient \u00e9t\u00e9 impensables auparavant.\u00a0\u00bb<\/p>\n\n\n\n

L’\u00e9cran OLED rond allie tradition et technologie de pointe.<\/strong>

Au centre de l’int\u00e9rieur visuellement r\u00e9duit se trouve l’affichage central circulaire des instruments, embl\u00e9matique de MINI, qui sera r\u00e9interpr\u00e9t\u00e9 sous la forme d’un \u00e9cran OLED dans la prochaine famille de mod\u00e8les.\u00a0MINI est le premier constructeur automobile au monde \u00e0 proposer un \u00e9cran tactile avec une surface ronde enti\u00e8rement utilisable.<\/p>\n\n\n\n

L’\u00e9cran OLED a un diam\u00e8tre de 240 millim\u00e8tres et combine les fonctions du combin\u00e9 d’instruments et du moniteur de bord.\u00a0Le design \u00e9pur\u00e9 et l’aspect sans cadre lui conf\u00e8rent un aspect particuli\u00e8rement qualitatif.\u00a0La commande tactile permet une toute nouvelle interface utilisateur minimaliste qui contr\u00f4le \u00e9galement les fonctions int\u00e9gr\u00e9es d’infodivertissement et de climatisation.\u00a0Avec le tableau de bord puriste comme sc\u00e8ne pour l’affichage central circulaire, MINI perp\u00e9tue l’h\u00e9ritage de design traditionnel de la MINI classique.<\/p>\n\n\n\n

\"MINI\"<\/figure>\n\n\n\n

Vari\u00e9t\u00e9 de mat\u00e9riaux d’inspiration durable : volant et si\u00e8ges.<\/strong>

En plus de l’\u00e9cran central, le volant de la prochaine famille de mod\u00e8les a \u00e9galement \u00e9t\u00e9 fondamentalement repens\u00e9.\u00a0La version standard est livr\u00e9e avec un design \u00e0 deux branches.\u00a0La version optionnelle ajoute une finition de tissu distinctive comme troisi\u00e8me \u00e9l\u00e9ment en plus d’une g\u00e9om\u00e9trie sportive.\u00a0La future famille de mod\u00e8les MINI inspire par sa vari\u00e9t\u00e9 de mat\u00e9riaux et de couleurs de haute qualit\u00e9 et durable ainsi que par ses designs textiles innovants.\u00a0Vibrant Silver est un accent de couleur r\u00e9current, ajoutant une touche sp\u00e9ciale avec son aspect m\u00e9tallique chatoyant, \u00e0 la fois \u00e0 l’ext\u00e9rieur et \u00e0 l’int\u00e9rieur.<\/p>\n\n\n\n

La gamme de si\u00e8ges est tout aussi diversifi\u00e9e.\u00a0Une nouvelle combinaison de nouvelles couleurs et de nouveaux motifs associ\u00e9s \u00e0 des \u00e9l\u00e9ments de style classique comme le motif pied-de-poule construit un pont entre le pass\u00e9 et le futur.\u00a0Les panneaux lat\u00e9raux de si\u00e8ge stratifi\u00e9s sont particuli\u00e8rement pr\u00e9cieux et montrent l’attention port\u00e9e aux d\u00e9tails.\u00a0Tout comme les accoudoirs int\u00e9gr\u00e9s aux si\u00e8ges pour la premi\u00e8re fois, ils contribuent \u00e0 l’ambiance chaleureuse de l’habitacle.<\/p>\n\n\n\n

\"MINI\"<\/figure>\n\n\n\n

La nouvelle conception de la jante favorise les dimensions et l’a\u00e9rodynamisme.<\/strong>

Les jantes en alliage l\u00e9ger enti\u00e8rement repens\u00e9es suivent \u00e9galement le principe du nouveau langage de conception.\u00a0Les jantes MINI de la famille de mod\u00e8les \u00e0 venir ne se concentrent plus sur la nature sculpturale de la structure des rayons, mais sur un design graphique caract\u00e9ris\u00e9 par de forts contrastes de couleurs.\u00a0Cela cr\u00e9e une illusion de taille, qui est encore accentu\u00e9e par les rayons pointant vers l’ext\u00e9rieur.\u00a0La conception de roue bidimensionnelle \u00e9pur\u00e9e contribue \u00e0 am\u00e9liorer les qualit\u00e9s a\u00e9rodynamiques et \u00e0 augmenter l’autonomie gr\u00e2ce \u00e0 sa conception bidimensionnelle quelque peu compacte.<\/p>\n\n\n\n

Avec ces \u00e9l\u00e9ments de conception innovants, MINI laisse d\u00e9j\u00e0 entrevoir l’\u00e9tape r\u00e9volutionnaire que prend le principe de simplicit\u00e9 charismatique.\u00a0Le nouveau langage de design MINI <\/a>allie qualit\u00e9, durabilit\u00e9 et r\u00e9invention puriste en parfaite synth\u00e8se avec l’ADN historique de la marque.<\/p>\n<\/span>","protected":false},"excerpt":{"rendered":"

MINI pr\u00e9sente fi\u00e8rement les quatre premiers \u00e9l\u00e9ments de design de la famille de mod\u00e8les \u00e0 venir, donnant un aper\u00e7u du nouveau langage de design Charismatic Simplicity.\u00a0Avec un aper\u00e7u du nouvel \u00e9cran OLED rond, du volant moderne, ainsi que des si\u00e8ges et des jantes de la nouvelle famille de mod\u00e8les, MINI montre comment les valeurs traditionnelles 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