{"id":18201,"date":"2021-03-08T17:06:00","date_gmt":"2021-03-08T15:06:00","guid":{"rendered":"https:\/\/www.groupe-grim.com\/mini\/?p=18201"},"modified":"2021-03-30T17:28:54","modified_gmt":"2021-03-30T15:28:54","slug":"femmes-chez-mini","status":"publish","type":"post","link":"https:\/\/www.groupe-grim.com\/mini\/femmes-chez-mini\/","title":{"rendered":"Le pouvoir des femmes chez MINI"},"content":{"rendered":"\n

A Berlin, 8 e<\/sup> Mars est un jour f\u00e9ri\u00e9. \u00c0 Munich, des hommes et des femmes travaillent \u00e0 l’occasion de la Journ\u00e9e internationale de la femme. Dans la vie de tous les jours chez MINI, les progr\u00e8s vers une v\u00e9ritable \u00e9galit\u00e9 sont depuis longtemps visibles sur les tables du personnel des d\u00e9partements, des responsabilit\u00e9s et des postes de direction de toutes sortes. <\/p>\n\n\n\n

\u00abNous sommes tous diff\u00e9rents -mais bien ensemble\u00bb est ici une devise dont la signification est constamment d\u00e9montr\u00e9e dans la pratique. Il n’y a pas d’autre moyen pour un constructeur automobile haut de gamme mondialement actif, alors qu’en moyenne la moiti\u00e9 de ses v\u00e9hicules sont achet\u00e9s et conduits par des femmes.<\/p>\n\n\n\n

La lutte pour l’\u00e9galit\u00e9 ne sera conclue avec succ\u00e8s que lorsqu’elle n’aura plus besoin d’\u00eatre \u00e9voqu\u00e9e. Jusque-l\u00e0, les femmes exceptionnelles de l’\u00e9quipe MINI sont une source d’inspiration pour la confiance en soi des femmes. Trois d’entre eux seront pr\u00e9sent\u00e9s ici. Ce sont des exemples de femmes fortes qui ont pris la barre \u00e0 des postes cl\u00e9s chez MINI et qui sont arriv\u00e9es l\u00e0 o\u00f9 elles sont simplement parce qu’elles sont les meilleures dans ce qu’elles font.<\/p>\n\n\n\n

Les femmes chez MINI<\/h2>\n\n\n\n

Saviez-vous qu’une femme a mis la MINI la plus rapide jamais construite sur la route ?<\/strong><\/h3>\n\n\n\n
\"Le
Le pouvoir des femmes chez MINI <\/figcaption><\/figure>\n\n\n\n

Petra Beck a fr\u00e9quent\u00e9 une \u00e9cole secondaire de filles pour les langues vivantes, puis a d\u00e9cid\u00e9 d’\u00e9tudier l’\u00e9lectrotechnique. \u00abJe n’avais pas vraiment r\u00e9alis\u00e9 au moment de la d\u00e9cision que ce serait un choc culturel\u00bb, se souvient-elle. \u00ab\u00a0J’\u00e9tais juste enthousiasm\u00e9 par les math\u00e9matiques et la physique et je voulais choisir un dipl\u00f4me qui me donnerait autant d’opportunit\u00e9s que possible.\u00a0\u00bb <\/p>\n\n\n\n

Dans son programme d’\u00e9tudes, la proportion de femmes \u00e9tait alors inf\u00e9rieure \u00e0 10%. Apr\u00e8s avoir commenc\u00e9 sa carri\u00e8re, les choses n’\u00e9taient pas tr\u00e8s diff\u00e9rentes. Dans le cadre de projets internationaux, elle a supervis\u00e9 en tant qu’ing\u00e9nieur syst\u00e8me dans l’industrie a\u00e9rospatiale, o\u00f9 les coll\u00e8gues masculins \u00e9taient clairement majoritaires. S’ensuit cinq ann\u00e9es de conseil en processus entre les ventes, la production et la gestion des fournisseurs.<\/p>\n\n\n\n

Que faut-il pour se d\u00e9fendre dans un domaine masculin? \u00ab\u00a0Vous devez \u00eatre vraiment int\u00e9ress\u00e9,enthousiaste et aussi avoir un peu d’endurance \u00bb, d\u00e9clare Petra Beck. Et \u00e0 un moment donn\u00e9, selon son exp\u00e9rience, sa comp\u00e9tence et sa personnalit\u00e9 sont ce qui compte le plus.\u00ab Fondamentalement, surtout en tant que manager, tous les sujets – aussi techniques soient-ils – sont avant tout l’affaire des gens. \u00bb<\/p>\n\n\n\n

Cependant, les bases solides de son travail de d\u00e9veloppement en tant qu’ing\u00e9nieur l’ont souvent aid\u00e9e \u00e0 \u00eatre accept\u00e9e plus rapidement.<\/p>\n\n\n\n

Petra Beck travaille pour le groupe BMW depuis 2007, o\u00f9 il est \u00e9vident \u00ab\u00a0que beaucoup de choses se sont pass\u00e9es en termes de diversit\u00e9 ces derni\u00e8res ann\u00e9es\u00a0\u00bb. Et quand il s’agit de ce sujet, elle estime que \u00ab\u00a0je pr\u00e9f\u00e8re toujours faire partie du processus plut\u00f4t que juste un spectateur\u00a0\u00bb.<\/p>\n\n\n\n

Des produits passionnants, une \u00e9quipe formidable, un travail international et des t\u00e2ches diverses – tout cela l’attire dans son travail de chef de projet v\u00e9hicule chez MINI, qu’elle exerce depuis deux ans. Jusqu’\u00e0 pr\u00e9sent, l’un des points forts a \u00e9t\u00e9 d’accompagner le d\u00e9veloppement en s\u00e9rie de la MINI la plus rapide jamais produite, dans un r\u00f4le de premier plan.<\/p>\n\n\n\n

La MINI John Cooper Works GP<\/a> (consommation de carburant combin\u00e9e: 7,3 l \/ 100 km; \u00e9missions de CO2 combin\u00e9es: 167 g \/ km) est une raret\u00e9 extr\u00eamement rac\u00e9e avec son moteur quatre cylindres de 225 kW \/ 306 ch et une production de 3000 unit\u00e9s.<\/p>\n\n\n\n

 Malgr\u00e9 son apparence imposante, cette MINI est aussi une voiture vraiment sympathique, estime le chef de projet. \u00ab\u00a0J’aime bien quand la voiture fait sourire les autres usagers de la route. C’est exactement ce qui se passe dans chaque MINI.\u00a0\u00bb Et cela se produit \u00e9galement lors des rallyes de voitures classiques, auxquels Petra Beck aime participer pendant son temps libre et attend avec impatience leur retour apr\u00e8s la pause li\u00e9e \u00e0 la pand\u00e9mie.<\/p>\n\n\n\n

Saviez-vous que la premi\u00e8re MINI purement \u00e9lectrique a \u00e9t\u00e9 d\u00e9velopp\u00e9e sous la direction d’une femme ?<\/strong><\/h3>\n\n\n\n
\"Le
Le pouvoir des femmes chez MINI <\/figcaption><\/figure>\n\n\n\n

\u00abEtre diff\u00e9rent n’est ni bon ni mauvais, il faut juste d’abord le comprendre\u00bb, d\u00e9clare Elena Eder. Elle a \u00abdiversit\u00e9\u00bb sur son CV et se d\u00e9crit comme une \u00abenfant du monde\u00bb. N\u00e9e en Italie, \u00e9lev\u00e9e trilingue, \u00e9lev\u00e9e enfant d’abord aux USA puis en France, elle a \u00e9tudi\u00e9 l’ing\u00e9nierie m\u00e9canique en Italie apr\u00e8s avoir obtenu son dipl\u00f4me du lyc\u00e9e, pour reprendre la route peu de temps apr\u00e8s. <\/p>\n\n\n\n

Ses premi\u00e8res stations professionnelles l’ont emmen\u00e9e en France, en Italie, en Angleterre et en Allemagne ainsi qu’en Inde et en Chine. En attendant, Elena Eder est m\u00e8re de trois enfants et s’est install\u00e9e chez MINI.<\/p>\n\n\n\n

En tant que chef de projet, elle a jou\u00e9 un r\u00f4le d\u00e9terminant dans le lancement du premier mod\u00e8le enti\u00e8rement \u00e9lectrique de la marque britannique haut de gamme, la MINI Cooper SE<\/a> (consommation de carburant combin\u00e9e: 0,0 l \/ 100 km; consommation d’\u00e9lectricit\u00e9 combin\u00e9e: 17,6 – 15.2 kWh \/ 100 km selon WLTP, 16,1 – 14,9 kWh \/ 100 km selon NEDC, \u00e9missions de CO2 combin\u00e9es: 0 g \/ km), sur route.<\/p>\n\n\n\n

Pour Elena Eder, la durabilit\u00e9 est une question d’attitude et la technologie est l’instrument pour la r\u00e9aliser. Elle ressentait d\u00e9j\u00e0 un certain enthousiasme pour la technologie lorsqu’elle \u00e9tait enfant. \u00abJe n’ai pas jou\u00e9 avec des poup\u00e9es, mais avec des voitures. <\/p>\n\n\n\n

Et donc sa carri\u00e8re professionnelle l’a \u00e9galement conduite dans l’industrie automobile.\u00ab J’ai toujours \u00e9t\u00e9 fascin\u00e9e par la complexit\u00e9 et les belles choses \u00bb, dit Elena Eder.\u00ab Et les voitures sont pour les ing\u00e9nieurs. comme une plong\u00e9e sur la Grande Barri\u00e8re de Corail est pour les plongeurs. \u00ab\u00a0<\/p>\n\n\n\n

Le fait qu’elle ait d\u00fb s’immerger dans un monde d’hommes pour cela n’a jamais beaucoup d\u00e9rang\u00e9 l’ing\u00e9nieur. \u00ab\u00a0Je n’ai jamais voulu voir \u00e7a comme un travail d’homme. Je l’ai juste vu comme une passion, c’est l\u00e0 que je voulais aller.<\/p>\n\n\n\n

\u00a0\u00bb Elena Eder est convaincue que la d\u00e9termination, l’ouverture et une attitude de base qui tient simplement la diversit\u00e9 pour acquise sont la meilleure recette contre les restrictions qui font encore trop souvent obstacle aux femmes. \u00ab\u00a0Je pense que chacun devrait suivre sa passion et personne ne devrait s’inscrire dans un pr\u00e9jug\u00e9 ou un mod\u00e8le.\u00a0\u00bb<\/p>\n\n\n\n

Saviez-vous que le design du pr\u00e9tendu \u00ab\u00a0le plus viril\u00a0\u00bb de tous les mod\u00e8les MINI a \u00e9t\u00e9 fa\u00e7onn\u00e9 par une femme ?<\/strong><\/h3>\n\n\n\n
\"Le
Le pouvoir des femmes chez MINI <\/figcaption><\/figure>\n\n\n\n


<\/strong>La MINI Countryman est le plus grand, le plus polyvalent et, \u00e0 certains yeux, d\u00e9crit le mod\u00e8le le plus \u00abmasculin\u00bb de la marque MINI. Le polyvalent robuste doit son design expressif en grande partie \u00e0 une femme. Le designer MINI Khrystyne Zurian se sent \u00e9troitement li\u00e9 \u00e0 ce mod\u00e8le.<\/p>\n\n\n\n

\u00ab\u00a0Le MINI Countryman est sportif et polyvalent<\/a>, il lib\u00e8re beaucoup d’\u00e9nergie dans un encombrement relativement petit. D’une certaine mani\u00e8re, c’est exactement mon style de vie\u00a0\u00bb, d\u00e9clare la femme qui \u00e9quilibre une charge de travail intense avec le snowboard, le surf, le cyclisme, la randonn\u00e9e et le crossfit.<\/p>\n\n\n\n

L’amour de Khrystyne Zurian pour MINI s’est r\u00e9veill\u00e9 pendant ses \u00e9tudes \u00e0 l’Art Center College of Design de Los Angeles. Une MINI Cooper S rouge avec un toit contrastant noir \u00e9tait \u00abla premi\u00e8re voiture avec laquelle j’ai eu un lien \u00e9motionnel imm\u00e9diat\u00bb. Et cela en dit long pour une femme issue d’une \u00abfamille de camions\u00bb. <\/p>\n\n\n\n

Dans le sud de l’\u00c9tat am\u00e9ricain de Californie, o\u00f9 elle a grandi, les camionnettes \u00e9quip\u00e9es de moteurs V8 de gros volume \u00e9taient le mode de transport pr\u00e9f\u00e9r\u00e9. Outre sa passion pour le dessin, Khrystyne Zurian a \u00e9galement d\u00e9velopp\u00e9 un int\u00e9r\u00eat pour les voitures d\u00e8s son plus jeune \u00e2ge. Avec ses fr\u00e8res, elle accompagnait r\u00e9guli\u00e8rement son p\u00e8re, qui dirigeait son propre studio de design.<\/p>\n\n\n\n

L\u00e0, ils ont cr\u00e9\u00e9 des v\u00e9hicules de concept et de film, y compris les \u00ab\u00a0Batmobiles\u00a0\u00bb et d’autres v\u00e9hicules pour divers super-h\u00e9ros \u00e0 succ\u00e8s. \u00ab\u00a0C’\u00e9tait un monde cr\u00e9atif dont je voulais vraiment faire partie \u00bb, se souvient Khrystyne Zurian.<\/p>\n\n\n\n

C’est au cours de ses \u00e9tudes que Khrystyne Zurian a r\u00e9alis\u00e9 exactement l\u00e0 o\u00f9 elle voulait le plus exprimer sa cr\u00e9ativit\u00e9. C’est le caract\u00e8re de sa MINI rouge qui l’a captiv\u00e9e. \u00ab\u00a0A cette \u00e9poque, je suis tomb\u00e9 amoureux de la marque. Je savais qu’un jour je voulais travailler pour MINI.\u00a0\u00bb<\/p>\n\n\n\n

En 2010, ce jour \u00e9tait venu, et Khrystyne Zurian se souvient bien qu’elle \u00e9tait presque un peu intimid\u00e9e au d\u00e9but. Ce n’\u00e9tait pas tant parce qu’elle a rencontr\u00e9 un domaine masculin dans l’industrie automobile, mais \u00ab\u00a0parce que j’ai soudain rencontr\u00e9 tant de designers talentueux en studio\u00a0\u00bb. Mais chez MINI, elle a rapidement appris \u00e0 d\u00e9velopper la confiance en soi et la confiance en ses propres capacit\u00e9s. \u00ab\u00a0<\/p>\n\n\n\n

Les seuls obstacles qui se sont dress\u00e9s sur mon chemin \u00e9taient ceux que je m’\u00e9tais construits\u00a0\u00bb, sait aujourd’hui Khrystyne Zurian.Elle est d’autant plus heureuse de la convivialit\u00e9 au sein de la petite communaut\u00e9 de designers d’ext\u00e9rieur MINI. \u00ab\u00a0L’esprit d’\u00e9quipe chez MINI est vraiment quelque chose de sp\u00e9cial.\u00a0\u00bb Pour elle, l’une des t\u00e2ches les plus difficiles est de jeter les bases du caract\u00e8re d’un nouveau mod\u00e8le, de lutter contre les exigences de la technologie et de lutter pour une bonne conception dans le processus. <\/p>\n\n\n\n

R\u00e9ussir dans ces processus n’est plus une question de genre, dit Khrystyne Zurian. \u00ab\u00a0Il y a maintenant pas mal de femmes qui font vibrer l’industrie automobile, et cela semble juste augmenter de plus en plus.\u00a0\u00bbR\u00e9ussir dans ces processus n’est plus une question de genre, dit Khrystyne Zurian. \u00ab\u00a0Il y a maintenant pas mal de femmes qui font vibrer l’industrie automobile, et cela semble juste augmenter de plus en plus.<\/p>\n\n\n\n

\u00ab\u00a0R\u00e9ussir dans ces processus n’est plus une question de genre, dit Khrystyne Zurian. \u00ab\u00a0Il y a maintenant pas mal de femmes qui font vibrer l’industrie automobile, et cela semble juste augmenter de plus en plus.\u00a0\u00bb<\/p>\n\n\n\n

Pour tout renseignement sur la gamme MINI<\/strong>:  0.805.02.14.14 (Num\u00e9ro gratuit)<\/a><\/strong>du lundi au dimanche de 9h00 \u00e0 22h00<\/p>\n\n\n\n

Essayer un v\u00e9hicule I Demander une offre de reprise I Demander Une offre de financement I GRIM Occasion <\/a><\/p>\n\n\n\n

MINI \u2022 Montpellier \u2013 Valence \u2013 Mont\u00e9limar<\/p>\n<\/span>","protected":false},"excerpt":{"rendered":"

A Berlin, 8 e Mars est un jour f\u00e9ri\u00e9. \u00c0 Munich, des hommes et des femmes travaillent \u00e0 l’occasion de la Journ\u00e9e internationale de la femme. 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